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Dana E Mastro talks about how Latinos are the ethnic minority that makes up 12.5 percent of the US. She talks about how people use derogatory terms to describe Latinos about their race and their self esteem. This allows Latinos to make the retaliation and call Whites' and other races that may possibly be racist names so that they can get the feeling that Latinos are being exposed to. Even tho Latinos make up the biggest percent of the US, they only make up 3-4 percent of characters on prime time television. She states that this has been going on for about five decades.